Sticky Content | Digital copywriting

copy audits

 
• fix what’s broken, keep what’s great and find a way forward
 
• identify quick fixes for immediate site improvements
 
• highlight areas of strength and weakness scored against best practice

content strategy

• map your content to your business goals and your audience
• brainstorm top editorial ideas for new content
• content formats, guidelines and training to leave you self-sufficient in content creation

tone of voice

 
• create a voice from scratch or adapt your voice for online
 
• adapt your voice for digital – express your personality without losing web-friendliness
 
• practical guidance to reproduce the voice consistently across all your comms

bespoke training and open courses

 
• boost your in-house web-writing skills
 
• learn the tricks and techniques that make for great digital copy
 
• learn what to look for when commissioning and reviewing content
 
• intelligent, entertaining talks on all aspects of digital content

e-commerce content

 
• maximise the ROI of help content and FAQs
 
• develop powerful product pages that sell
 
• improve the completion rates of your online forms

digital copywriting

• plan, write and edit text for the web, email, mobile, social media, print...

• maximise the ROI of online forms, help content, marketing emails, product pages

• all content follows digital best practice