May 28, 2009
50% of usability problems are text fixes, says Jakob
More than half of all website usability problems are to do with text and can be resolved by copy fixes, says usability guru Jakob Nielsen.
Speaking with me at an event last week, Nielsen confirmed what we have long suspected: that because the web is essentially a word-driven medium, getting the words right is the key to a successful online experience.
Posted by Catherine Toole to jakob nielsen, online copywriting, usability
[...] 50% of usability problems are text fixes, says Jakob: J’ai beau croire que Jakob Nielsen est souvent un peu dépassé, cette fois il m’a fait plaisir. Et dire qu’on accorde des fortunes en tests d’utilisabilité pour savoir si la couleur des boutons est la bonne, alors qu’on râle toujours que les rédacteurs coûtent trop cher… [...]