Posts by Sticky Content

Your ecommerce copy: does it stand up to public scrutiny?

Sticky md Catherine Toole seeks retail websites for live copy audit session at Internet World
Known for her frank and entertaining style, Sticky Content md Catherine Toole is a popular speaker on the industry circuit. Her two talks at Internet World 2009 are guaranteed to challenge your preconceptions and get your brain buzzing with new ideas.
This [...]

Online forms: how to get the copy right

The web is a highly transactional space where people come to trade information, products and services. Many businesses stand or fall on their ability to generate leads and sales through their sites.
In such a world, the piece of content that matters most on your site is often the online form. It’s where you convert [...]


2 Comments »

Sticky Content seminar at Internet World

Two days ago, Sticky MD Catherine Toole gave a presentation as part of the Web 2.0 Experience seminars at Internet World 2007. The topic was ‘The five things web copy commissioners should know about social media’.
Thanks very much to all the people who attended and gave us such positive feedback. You can read what some [...]


1 Comment »