Sticky Content’s CEO Catherine Toole will be speaking about customer care content and brand tone of voice at Nielsen/Norman Group’s Usability Week 2010.
Posted by Martin Wake to customer emails, events, Tone of voice, Training, Usability Week 2010
It’s 7.30am on day two of Nielsen’s Usability Week in Caesar’s Palace Las Vegas and let’s just say I’m pleased they’re pumping pure oxygen into the casinos…
Posted by Catherine Toole to events, usability, Usability Week 2009, Web writing, writing for email
Nerves kick in as I weave my way past rows of fat people munching on fried chicken and simultaneously shoving coins into slot machines. I’m looking for Caesar’s Palace Conference Center but all I can see is a giant bust of Nero and rows of busy blackjack tables. It’s 8am.
Posted by Catherine Toole to events, usability, Usability Week 2009, Web writing, writing for email
Vote for the word or phrase you’d most like to see removed from the web – best suggestions will feature at ad:tech 2009
Posted by Dan Fielder to events, style, Tone of voice, Web writing
We’ll be at Internet World 2008 at Earl’s Court from April 29 – May 1, so please drop by and say hello. You’ll find us at stand E529, in the East building on the left hand side. We’ll be happy to discuss anything to do with web writing (actually, pretty much anything at all), from [...]
Posted by Martin Wake to events, Face to face, Internet World, Meatspace, Web writing
For those of you interested in learning more about web writing, there’s another series of our popular open courses coming up.
On 27 May and 1 July we’re running our usual double-whammy: Writing for the web in the morning, and Writing for search in the afternoon.
On 24 June we’re introducing a new course, Writing for email, [...]
Posted by Martin Wake to events, Tone of voice, Training, Web writing, writing for email, Writing for search
[Update: Looking for our post on microcontent and online forms? It's here.]
Following the success of our October open courses on writing for the web, we’ve organised another series of half-day courses in January for those of you who missed out.
The courses run on 28 and 29 January 2008: Writing for the web in the morning, [...]
Posted by Martin Wake to events, Training, Web writing, Writing for search
Thanks to everyone who visited our stand at ad:tech 2007 a couple of weeks ago. Some of you we’ve already met again on our first web writing course (hello!), and we’ll be seeing others on the next course on the 24th.
If you wanted to stop by but didn’t have time, or did stop by and [...]
Posted by Martin Wake to events, Training, Web writing
We’ll be at ad:tech London 2007 on Wednesday 26 and Thursday 27 September, so why not stop by for a few minutes? We’re on Stand 624, next to the Glass House cafe on the first floor. We’ll be happy to answer your questions about online copy, how we do it, what you do, what you [...]
Posted by Martin Wake to events, Face to face
Still sitting on my desk is the show guide from the recent Online Marketing Show 2007. Browsing through the little blurb which each exhibitor gets to introduce themselves, I was struck by the dreadful similarity of the language in each one.
Every other exhibitor referred to themselves as a “search marketing solutions provider”, a “search engine [...]
Posted by Dan Fielder to events, Online Marketing Show, Tone of voice
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