Cut your news stories – no one likes two-week-old fish

Think twice before adding a prominent “News” section to your site - chances are your users aren’t interested.

Posted by Dan Fielder to , , , ,


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Web editors: 5 reasons to love standfirsts

Better search results, higher clickthrough rates, more targeted traffic, improved usability… why every web writer should embrace standfirsts.

Posted by Catherine Toole to , , , ,


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