Still sitting on my desk is the show guide from the recent Online Marketing Show 2007. Browsing through the little blurb which each exhibitor gets to introduce themselves, I was struck by the dreadful similarity of the language in each one. Every other exhibitor referred to themselves as a “search marketing solutions provider”, a “search [...]
Posted by Dan Fielder to events, Online Marketing Show, Tone of voice
New open courses from Sticky Content in October 2007… The focus of this year’s Online Marketing Show was very much on search, and on our stand we spoke to a great many people interested in finding out more about what you can do to improve your search results in the way you write and edit [...]
Posted by Dan Fielder to events, Online Marketing Show, Training, Web writing, Writing for search
You are cordially invited to enter a social media experiment with me. I’m speaking at the Online Marketing Show 2007 in a couple of weeks on the subject of the seven deadly sins of writing for social media. Bear in mind this is a presentation to online marketing professionals and is very much [...]
Posted by Catherine Toole to Content 2.0, Online Marketing Show, Social Media, Web writing
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